Bulbs are easy to start with
They are portable and simple, but they need continuous power to stay reachable.
Smart switches preserve familiar control
They can control ordinary fixtures but may involve mains electrical installation.
Bridges can improve scale
Some lighting families use a dedicated bridge and mesh network.
Choose the architecture before the brand
The wall-control and household-behaviour fit is more important than app screenshots.
Keep in mind. Mains-voltage switches and fixed electrical work require appropriate qualified installation and local compliance.